
2018
PROMAXBDA OPENER AFRICA
The New Wave. A new era of story telling, a new narrative, a new way of looking at the world. The New Wave came to life at Monarchy through the creation of a Goldberg Machine. A series of unexpected events and interactions taking us on a visual journey through the creation of what it means to be a Creative. There are always ups and downs in the creative industry, problems that need solving, and new ways of getting your communication across. This is the visual representation of that story. Bright colours, beautiful rendered objects and a fun audio mix bring all the elements to life, this is the New Wave!









Executive Creative Director | Nicci Hattingh
Creative Director | Waldo Buchner
Project Head | Chris Savides
Producer | Via Marais
Design Director | Chris Savides
3D Animators | William Malope, Robbin De Villiers
2D Animator & Composition | Jared Van Damme, Robert Fripp,
Zamangwane Zikhali, Dineo Morulane, Tristan Winslow,
Genevieve Benoy
Edit | Kamogelo Matlaila, Navina Chinnamunian